A Product Release Framework to Keep Everyone Calm
An important extra step to add to your product development process
Use a product release framework that separates your GA (when the product goes live) from your launch announcement by 4 weeks - giving you time to learn from real usage, reduce stress from slipping deadlines, and get full team engagement on GTM.
A Product Release Framework to Keep Everyone Calm
TL;DR: Your launch doesn’t need to happen the day your product…
