Advice for any marketing leader working with PMMs
This is great and on point. I would add that this is the profile of what the c-level staff should expect and want from PMM. But first it is knowing. Many have not worked with strong PMM teams, so the definition of PMM is muddy for them.
This is great and on point. I would add that this is the profile of what the c-level staff should expect and want from PMM. But first it is knowing. Many have not worked with strong PMM teams, so the definition of PMM is muddy for them.